ADWORX

Marketing and Advertising Agency - Lafayette, LA

Advertising Works with ADWORX!

facebook500linkedintwitteryoutubesocial-icons-INSTAGRAM Sponsorships

  • Home
  • About
  • Services
    • Web Design
    • Graphic Design
      • Logo Design
      • Print Ads
      • Brochure Design
      • Billboard Design
      • Menu Design
      • Business Card Design
    • Advertising
    • Social Media Marketing
    • Public Relations
    • Special Projects
  • Clients
  • Awards
  • Blog
  • Contact Us
  • January 30, 2023

What Defines a Social Media Expert?

February 23, 2014 by ADWORX

Social-Media

I find it quite entertaining when people try to market themselves as social media “experts” when they have no educational background or experience behind what they do.  Social media is simply a tool used to market your product and brand.  If you don’t know how to write a marketing strategy when utilizing these tools, you and your client will not be very successful and you end up wasting your client’s time and money.

Anyone can type a Facebook status or tweet to everyone on Twitter, but if you don’t have a clue as to what direction you’re going, how will you help your client be successful in promoting their product?   Spending time on Facebook 24 hours a day does not qualify anyone as an expert.  Having a bachelor’s degree in a creative field in which you’ve had to strategize, create, brand, research, etc. and having the knowledge and insight behind what you do, is definitely needed to utilize these tools.  Having experience in a corporate environment and using these types of tools to promote brand awareness and sales would also add to the experience needed to build a successful social media plan.  The bottom line is a business should do their homework when it comes to spending their hard earned money on hiring someone to brand their business on social media.

You cannot afford to hire anyone who does not have the education, knowledge and experience to promote your brand to your online audience.

Share this:

  • Facebook
  • LinkedIn
  • Twitter
  • Email

Filed Under: Uncategorized Tagged With: business, education, experience, expert, knowledge, money, social media

Archives by Category

  • Advertising
  • Jobs
  • Latest News
  • Leadership
  • Public Relations
  • Restaurant Marketing
  • Social Media
  • Uncategorized
  • Web Design

Search

Adworx on Facebook

Follow me on Twitter

My Tweets

The ADWORX Mission

Utilize a combination of marketing tactics, strategies and a grass roots marketing approach that will effectively drive traffic to your business and build brand awareness in the most cost effective way possible.

Search this Site

Why ADWORX?

Angie EckmanHave you ever wanted to position your product so that it appeals to a specific consumer but you don’t want to spend a fortune doing it?  Do you want personable, one on one service instead of feeling like a number when dealing with a large advertising agency or marketing firm?

You need someone who will take the time to learn your product and its market, so your product can be effectively marketed and promoted, as well as target the most effective audience…then ADWORX is the advertising firm for you. 

Advertising Works with ADWORX!

Get Started!

 

Ready to get started?
So are we!

Contact us today and make your advertising work!

1200 Camellia Blvd. Ste. 202F
Lafayette, LA 70508

facebook500linkedintwitteryoutubesocial-icons-INSTAGRAM

© 2023 ADWORX, Inc. All Rights Reserved. Site Map | Contact

Web Design by Adworx

Sign up to get business marketing tips from AdWorx. Unsubscribe anytime...we'll never spam you!