If there’s anything I’ve learned by working with volunteers in local organizations for many years, it’s “just because you can, doesn’t mean you should.” Volunteers typically want to get involved in an organization because they want to serve the community in some way, shape or form. They want to be part of something greater. It... Continue Reading »
Archives for September 2026
Marketing With Strategy is the Key to Success
In today’s competitive business environment, marketing is everywhere. Businesses are posting on social media, sending emails, running ads, updating websites, creating videos and offering promotions—all in an effort to attract customers. But there’s an important question every business owner should ask: What is the strategy behind it? Because marketing without a strategy can quickly become... Continue Reading »



Have you ever wanted to position your product so that it appeals to a specific consumer but you don’t want to spend a fortune doing it? Do you want personable, one on one service instead of feeling like a number when dealing with a large advertising agency or marketing firm?