I find it quite entertaining when people try to market themselves as social media “experts” when they have no educational background or experience behind what they do. Social media is simply a tool used to market your product and brand. If you don’t know how to write a marketing strategy when utilizing these tools, you... Continue Reading »
Archives for February 2014
Qualities of a Leader
What do we think qualifies a great leader? A leader inspires others by empowerment. They use qualities like motivation and inspiration. They encourage others and bring out the best in everyone around them. A leader is usually a visionary. They see possibilities and solutions that no one else sees. They know how to make those... Continue Reading »
Have you ever wanted to position your product so that it appeals to a specific consumer but you don’t want to spend a fortune doing it? Do you want personable, one on one service instead of feeling like a number when dealing with a large advertising agency or marketing firm?